Humanizing Cesspro xperience
On their website, they wanted to highlight their strong foundation in editorial content to showcase their storytelling prowess. The site's design achieves this by featuring a fully immersive homepage that leads into a direct-to-the-point introduction, studio projects, insights into their process, and a range of available services.
Designing for The Cesspro Identity
As part of their branding strategy, Cesspro decided to explore the use of a deep navy color palette, specially curated icons, custom-designed SVGs, and precise copy as the core elements representing the brand's image. To infuse warmth, I introduced photography, interactive elements, and illustrations while upholding the brand's primary goal of converting visitors into engaged users.
Building on webflow
The main goal was to design a visually appealing website that instantly grabs the attention of visitors. I dedicated careful consideration to achieve this with Webflow. I crafted pages that are responsive on different devices, compressed images to ensure fast loading times, optimized meta titles and descriptions for each page, and implemented intuitive navigation. The outcome clearly conveys the essence of Cesspro's brand.
More than pixels on a screen
It is a bridge that connects businesses with their audiences, a gateway to engaging experiences. From the very start of the design process in Figma to its implementation in Webflow, every action I took reflected my commitment to transforming ideas into meaningful realities and collaborating with businesses to succeed in the digital age.